A professional logo design saves money and adds profits
Arecent WOB Blog post about logo brand design brings to light the importance of hiring a professional logo designer. A misstep often made by new business owners is to find the cheapest solution to a logo design. Not only does this weaken a company’s brand today and down the road, but revising an ineffective logo later is expensive and confusing to customers. So it’s important to get it done right the first time.
When building a strong business or organization, a solid logo brand design is a must. A well-designed logo can create loyal followers with a bold, simple and memorable design. When considering a new logo, make sure it sheds light on the business in the right way. A logo is the visual representation of a company’s brand values and beliefs.Six things to consider when designing your new logo brand
- Create a bold, modern, easy to remember logo brand design
- Choose whether your logo brand is a symbol, a word mark or a logotype
- Your logo design should be able to appear consistently across all your advertising
- Your logo should visually represent your company’s brand values and beliefs
- Use your new logo brand design to create loyal followers
- Create a vector design that reads well up big or down small
Developing integrated design systems helps build your brand
Some of the most important work we do for our clients is developing integrated design systems. Designing a unique look for all communication pieces is key so your branded materials are visually harmonious and consistently represent your business. This process can result in a new ad campaign, a signage system for a fleet, apparel items, business papers, or a design guidelines manual as shown below for North Marin Water that defines printing standards. Request a Free Consultation
We need your input to get your next design project off the ground so please contact us today at (415) 272-6734. Or you can request a free consultation and design proposal to get us started on your next design project. We work with the motivation of building long-term relationships with our clients and getting results. We’d love to hear what you have in mind for your business.